Volume 10 - 2012 Issue 1 (continued 1)

Corporate Ownership and Control

Contents

Viewed: 22Downloads: 16


INVESTIGATION INTO CONSUMERS’ PERCEPTIONS OF ADVERTISED RETAIL BRANDS WITHIN BLACK URBAN AREAS OF SOUTH AFRICA

Michael Colin Cant, Leanne Lauren Spolander

DOI:10.22495/cocv10i1c1art1

Viewed: 65Downloads: 19



LOYALTY CARDS: STRATEGIC MARKETING TOOL OR WASTED MARKETING EFFORT?

Michael Colin Cant, Adri Meyer

DOI:10.22495/cocv10i1c1art3

Viewed: 136Downloads: 20


IS IT APPROPRIATE TO TALK ABOUT LEADERSHIP IN SERVICES ORGANIZATIONS? TOWARD A POSSIBLE INNOVATIVE PARADIGM

Alberto Dello Strologo, Federica Ricci, Emiliano Marocco

DOI:10.22495/cocv10i1c1art4

Viewed: 71Downloads: 19