Volume 10 - 2012 Issue 1 (continued 1)

Corporate Ownership and Control

Contents

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INVESTIGATION INTO CONSUMERS’ PERCEPTIONS OF ADVERTISED RETAIL BRANDS WITHIN BLACK URBAN AREAS OF SOUTH AFRICA

Michael Colin Cant, Leanne Lauren Spolander

DOI:10.22495/cocv10i1c1art1

Viewed: 73Downloads: 21



LOYALTY CARDS: STRATEGIC MARKETING TOOL OR WASTED MARKETING EFFORT?

Michael Colin Cant, Adri Meyer

DOI:10.22495/cocv10i1c1art3

Viewed: 155Downloads: 21


IS IT APPROPRIATE TO TALK ABOUT LEADERSHIP IN SERVICES ORGANIZATIONS? TOWARD A POSSIBLE INNOVATIVE PARADIGM

Alberto Dello Strologo, Federica Ricci, Emiliano Marocco

DOI:10.22495/cocv10i1c1art4

Viewed: 74Downloads: 20