Subscriber's Report
The second year of the journal publishing was very successful. Number of subscribers increased sufficiently in comparison to the first year. We documented a five-time increase in the number of subscribers. The most remarkable increase was documented at the market for institutional subscribers. At the end of the second year of the journal publishing there were more than 400 institutional subscribers worldwide.
Institutional subscribers represent both academic institutions and corporations. Such remarkable increase in the number of subscribers is explained by an aggressive strategy of the Publisher at the market for subscription agents. Thus, the Publisher signed agreements with a number of subscription agents in Europe, Latin America, Asia and Australia.
The share of institutional subscribers from the USA and Canada is the largest. The above mentioned result is explained by the stable interest of researchers from the USA and Canada to the issues of corporate governance. We should underline that there is a growing interest to the journal in other regions and countries such as Italy, France, United Kingdom, Singapore, Malaysia, China and others. To keep researchers informed that the journal is delivered to the libraries of their universities we always try to contact researchers each quarter as soon as the journal is sent to the university library. This is a tool of the communication policy the Publisher and the Editorial board do their utmost to follow.
Individual subscribers as institutional ones represent many countries of the world. Subscribers from the USA are the most active in subscribing to the journal as individuals. The share of the US individual subscribers is about 24 percent. Individual subscribers from such countries as Malaysia, Singapore, Italy, France, Australia, and United Kingdom were active in subscribing to the journal too.
We are proud to declare that over two years of the journal publishing the journal has reliable individual subscribers from over the worlds. Moreover, we are happy to say that individual subscribers are not only readers of the journal. They are contributors of the papers to the journal. All individual subscribers are informed about the titles of upcoming papers far before the journal is published and delivered to them by us. This makes the journal is more attractive for individual subscribers. Besides that, at the beginning of 2004 we decided to provide individual subscribers who subscribed to a hard version of the journal with an electronic copy of the journal upon their request free of charge to use in the process of teaching and research.
